Chris Long is cofounder of Nectiv, the SEO and answer engine optimization agency near Philadelphia, Pennsylvania that he started with Jason Melman in 2025 for B2B and technology brands. He has spent more than 10 years consulting on search for startups and Fortune 500 companies, and he speaks regularly at search conferences including MozCon and SMX.
A Decade of Search Consulting
Before Nectiv, Long advised companies in retail, software, gaming, and media on growing organic search through work that scales. Nectiv's about page lists Freshworks, Zendesk, Adobe, and Staples among the hundreds of businesses he has consulted for.
He has spoken at Digital Summit, MozCon, SMX, and State of Search.
Starting Nectiv in 2025
Long and Melman built Nectiv for B2B and technology brands with more than $20 million in annual recurring revenue. The agency tracks clients across AI engines with its own platform and uses a signals dashboard to find which page attributes correlate with AI citations, so content plans follow what AI tools cite rather than keyword lists alone.
Its CHEQ case study reports citations for the company's solution pages rising from 26 between February and April 2026 to 1,482 between May and July 2026.