Josh Blyskal
AI strategy lead
Profound
Josh Blyskal leads AI strategy at Profound and publishes large-scale prompt and citation studies that practitioners use to see how AI engines choose sources.
Citation Research at Profound
Blyskal's public research uses large prompt datasets to map which domains and page types engines cite. Conference sessions such as Measuring the Unclickable present those datasets to agency and brand audiences. Profound is the commercial home for that work.