
Karla Zamora is Head of Operations at Notebook Agency, Steve Toth's B2B SaaS consultancy known for Trust Alignment work aimed at stopping AI systems from misrepresenting products. She has led operations since late 2024 across a distributed team spanning many countries.
Operations at Notebook Agency
Public directories place Zamora in the role from December 2024, managing workflows for a lean team distributed across roughly eleven countries, according to agency materials.
Notebook Agency, founded by Steve Toth, treats GEO as a way to stop AI systems from describing a B2B SaaS product incorrectly: pricing, integrations, and who the product is for should come back right when someone asks ChatGPT or Claude.