Wisam Abdulaziz is President of Search Engine People, the Toronto-area digital agency that started in Ajax, Ontario, in 2001 and now says it has worked with thousands of businesses. He has more than two decades of experience in SEO, paid media, and digital strategy, and he writes about AI, GEO, and AEO for the agency's blog.
Staying in Durham Region
In an October 5, 2026 post on the agency's 25th anniversary, Abdulaziz recalls that the agency started in Durham, first in Ajax and then in Pickering. "Over the years, we were often told that a digital agency needed to be downtown Toronto to grow and attract great people. We chose to stay." He adds that 25 years later he thinks the agency has proven the east end is a good place to build a business and attract talented people. Pickering Mayor Kevin Ashe attended the celebration.
Two Decades Across Search and Paid Media
The post's author note says he has more than two decades of experience in SEO, paid media, and digital strategy, and that his interest lies in using AI, GEO, and AEO to drive measurable growth. Outside of running teams and campaigns, it says, he explores how large language models and generative search are reshaping discovery.
His agency's people page lists him as President beside Chief Financial Officer Chris Walton.
Adding AI Search to a Long-Running Agency
The agency's AI SEO pages cover answer engine optimization, generative engine optimization, Google AI Overviews, and optimization for ChatGPT, Gemini, and Perplexity. Its AEO and GEO packages are priced in Canadian dollars from CAD 1,500 to 2,500 a month, about $1,080 to $1,800 at $0.72 per Canadian dollar, and rise to CAD 6,000 to 10,000 on the largest package.
On the anniversary, he wrote that the agency is excited to help clients through search's next chapter as AI changes how people discover businesses.