Travel
Airlines, booking, and travel brands now answering to trip-planning models.
Travel GEO is product-truth plus content scale. Notebook’s claimed Porter Airlines AEO work is a 2026 public signal; Graphite’s content/AEO engine fits travel software.
What to look for
| Buying criteria | Destination, fare, and itinerary entities with original reporting, or product-truth if you are an airline/OTA. |
|---|---|
| Proof that matters | Named OTAs, carriers, or travel-software clients; destination or product pages with sourced facts. |
| Common mismatch | A content farm spinning city guides from the same template, with no inventory or brand relationship. |
| Typical engagement | Seasonal destination or schedule clusters. Partnership/PR often supplies citation opportunities. |
Agencies
Notebook Agency for product-truth AEO (claimed Porter Airlines work). Graphite for travel software whose buyers live on use-case pages. Siege Media for destination packages designed to be cited.
Absence from this table is not a warning to avoid a firm. Other agencies in the directory may still be a fit; they are reviewed on their own pages.
| Agency | Best for | Why this fit | Notes |
|---|---|---|---|
| Notebook Agency | Travel brands that must be described accurately | May 2026 LinkedIn post describes a full-scale AEO campaign for Porter Airlines, agency-claimed, dated, and public. | Trust Alignment. Claimed-client label applies. |
| Graphite | Travel software and product companies | Research-led AEO for product companies (MasterClass-scale content case on the homepage is adjacent muscle, even if not a travel brand). | SEO plus AEO. Comparison and use-case pages. |
| Siege Media | Destination and story packages designed to be cited | Siege’s citability engineering fits travel brands whose gap is quotable destination or data assets, not only product-truth scoring. | Content/PR studio. Use when inspiration pages are the corpus models quote. |
| Agency | Lead gen | Technical | Thought leadership |
|---|---|---|---|
| Notebook Agency | 6 | 7 | 8 |
| Graphite | 6 | 7 | 7 |
| Siege Media | 5 | 4 | 8 |