Digital PR / Off-site GEO
Citations often come from third-party pages, earned media, and distribution.
A lot of AI recommendations are assembled from third-party pages. Journalists, industry lists, and partner sites are what the model uses as corroboration. First Page Sage runs GEO/AEO programs that produce citable mentions and inbound. Crackle PR focuses on senior B2B tech coverage. Edelman packages GEOsight for enterprise AI visibility through earned media and trust analytics.
What to look for
| Buying criteria | Pitchable stories and journalist relationships, with placements models can actually cite. |
|---|---|
| Proof that matters | Named publishers or digital-PR case notes with URLs you can open. Refuse unexplained “AI citation packages.” |
| Common mismatch | A link vendor selling guest posts as GEO, or an on-site-only SEO shop with no distribution motion. |
| Typical engagement | Campaign bursts (data studies, newsjacking) plus a lighter always-on mention program. |
Agencies
First Page Sage for GEO/AEO programs that produce citable third-party mentions and inbound leads. Crackle PR for senior B2B tech coverage journalists and models reuse. Edelman for enterprise AI visibility through GEOsight and global PR.
Absence from this table is not a warning to avoid a firm. Other agencies in the directory may still be a fit; they are reviewed on their own pages.
| # | Agency | Best for | Why this fit | Notes |
|---|---|---|---|---|
| 1 | First Page Sage | GEO/AEO that earns off-site citations and inbound leads | Category-authority programs are built so third-party pages and models reuse the same expert narrative. | GEO/AEO-first agency that focuses on lead gen and authority through earned mention, not a press-release mill. |
| 2 | Crackle PR | Senior B2B tech and cybersecurity coverage | Senior B2B tech PR whose 2026 site sells coverage that journalists reuse and models cite, with cybersecurity and fintech practices. | PR-led GEO, with journalist coverage as the citation surface. |
| 3 | Edelman | Enterprise brands managing AI visibility through global PR | Edelman's GEOsight packages earned media, trust analytics, and LLM visibility audits for ChatGPT, Gemini, and Copilot. | Family-owned global PR firm. Use when communications owns the AI-visibility brief. |
| Agency | Lead gen | Technical | Thought leadership |
|---|---|---|---|
| First Page Sage | 10 | 7 | 9 |
| Crackle PR | 5 | 3 | 7 |
| Edelman | 4 | 3 | 7 |