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Siege Media

This content studio does expert pages and digital PR for brands that want to be cited in AI search, including data-journalism assets.

High confidenceContent and digital-PR GEO
Siege Media homepage

Facts

Websitesiegemedia.com
HeadquartersSan Diego, California / Austin, Texas
Founded2012
OwnershipPrivate equity–backed (Protective Technologies Capital)
StanceSEO practice with GEO
Typical buyerBrands that want expert content plus digital PR
DeliveryContent/PR retainer or project (often $50k-$200k range in 2026 roundups)
VerticalsMental Health / Behavioral Health, Financial Services, Higher Education, Local Services, Home Services, Fintech, Cybersecurity, Healthcare, B2B SaaS, Ecommerce, CPG, Food & Beverage, Media, Fashion / Beauty, Real Estate, Insurance, Travel, Education
SpecialtiesDigital PR / Off-site GEO, Content & Thought Leadership, E-commerce GEO, B2B SaaS

GEO / AEO philosophy

Siege Media believes models quote pages and earned mentions that are built to be cited - clear definitions, tables, and extractable frameworks. Citability at content-studio scale, including linkable data-journalism assets and freshness tooling, is what they think wins.

Offering

  • Builds content and digital PR designed for citability: definitions, tables, and extractable frameworks.
  • Runs proprietary freshness and topic-scoring tools (DataFlywheel, BlueprintIQ).
  • Publishes linkable data-journalism assets.

Editorial scores

This directory's ratings on a 1-10 scale, with each score compared to the median across the full directory.

DimensionScoreScore barVs Directory Median
Technical GEO4
1
Lead generation5
1
Thought leadership8
3
Entity / knowledge graph5
1
Local / multi-location2
1
Enterprise readiness7
1
Innovation6
1
Measurement5
=

Service mix

This directory's estimate of how the published practice splits across work types.

Measurement 5%Digital PR 25%GEO / AEO 20%Classic SEO 10%Content 40%

Best At

  • expert content plus digital PR built for citability
  • linkable data-journalism assets
  • content-studio programs in the $50k to $200k band

Poor Fit When

  • the hire is for a local trades firm
  • the hire is for patent-level technical GEO
  • your firm needs an owner-led SMB retainer

Clients

NameStatus
ZapierNamed in case study
MentimeterNamed in case study

Claim strength

  • Named clients
  • Clients in case studies
  • Verified clients

Innovation

Siege Media’s key innovation is citability engineering at content-studio scale: definitions, tables, extractable frameworks, and linkable data-journalism assets, backed by proprietary freshness and topic-scoring tools (DataFlywheel, BlueprintIQ). The theory is familiar; the execution volume is the edge.

Pricing

Clutch $5,000+ minimum; Superframeworks says most projects $50,000–$200,000.

Review Excerpts

Pricing vs Performance Spectrum

GEO Agency Price Versus Performance, 2026
GEO Agency Price Versus Performance, 2026Each point is one directory agency. Vertical position is the mean of eight editorial scores. Horizontal position is a monthly engagement cost band from dollar to four dollars. Published midpoints appear in tooltips when available. Default labels mark score outliers only; other names appear on hover.45678Average Editorial Score$$$$$$$$$$Typical monthly engagement costSiege Media

Practice timeline

July 2012

Public site

Domain registered July 27, 2012.

August 2012

Founded

Founded by Ross Hudgens.

October 2026

GEO book with Wiley

Generative Engine Optimization: The Definitive Guide to AI SEO, October 12, 2026.

Swipe left or right to see the full timeline.

Agency Leadership

NameTitleBackground
Ross HudgensFounder / CEOHudgens founded Siege Media in August 2012 and remains Founder/CEO; his book Generative Engine Optimization: The Definitive Guide to AI SEO is scheduled from Wiley in Q4 2026.
Melissa HolmesChief Operating OfficerHolmes is Siege Media’s COO, with a public bio covering two decades in operations and HR spanning human resources, finance, and business administration.
Emily Campbell SnidalVice President, GrowthCampbell Snidal is Vice President, Growth, focused on client relationships and adding value through content and SEO after earlier digital-strategy and public-relations roles.
Stacy WaldenSenior Director, Content MarketingWalden is Senior Director, Content Marketing on Siege’s About roster; her team bio traces earlier agency work in influencer relations, SEO, and content before client-service and project-management roles at a startup SEO firm.
Carrie Van Brunt-WileyVice President, Public RelationsVan Brunt-Wiley is listed as Vice President, Public Relations on Siege Media’s current About/team page.

Proof ladder

This section ranks the public proof behind the agency from strongest to weakest.

RungEvidence for this agency
1 - Independent Third-Party CoverageClutch write-up (paid) ◆ Superframeworks, 10 Best AI SEO Agencies for 2026 ◆ VOCTOS, 8 Best GEO Agencies for B2B SaaS in 2026 ◆ Clutch, Top 15 GEO Companies: Global Spring 2026 (paid) ◆ The Prompt Insider, The 10 Best AEO Agencies 2026
2 - Case StudiesNone recorded
3 - Named ClientsNone recorded
4 - Anecdotes“They’re the absolute best in this business.” ◆ “Siege consistently stands out because they don’t just execute SEO tactics, they become an extension of your team.” ◆ “Definitions, tables, and extractable frameworks were built into the briefs. Citability was a production requirement, not a slide.”

Evidence stack

This section weighs the public evidence of the agency's credibility, breaking down each piece of evidence by its category ("Type"), a description, and how strong it is ("Strength").

TypeDescriptionStrength
Clients in case studiesZapier; MentimeterIn case study
Claimed case materialMentimeter; Zapier (as reported by VOCTOS)Claimed
Original researchSuperframeworks Clutch sample (4.9/46). Data-journalism assets described as LLM-quotable.Directory note
Tools / productDataFlywheel and BlueprintIQ (proprietary freshness and topic-scoring tools, agency-stated).As published
Third-party writeupsClutch: Superframeworks: 4.9/5 across 46 Clutch reviews.; Superframeworks, 10 Best AI SEO Agencies for 2026; VOCTOS, 8 Best GEO Agencies for B2B SaaS in 2026; Clutch, Top 15 GEO Companies: Global Spring 2026 (paid); The Prompt Insider, The 10 Best AEO Agencies 2026Third party

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