iProspect
This dentsu search network sells GEO as part of global search and media programs for large advertisers.

Facts
| Website | iprospect.com |
|---|---|
| Headquarters | Global (dentsu) |
| Founded | Not listed |
| Ownership | Corporate-owned (dentsu) |
| Stance | Full-service with GEO |
| Typical buyer | Enterprise and multi-market advertisers on dentsu search and media |
| Delivery | Network search and media retainer with GEO/LLM add-on |
| Verticals | Retail, Ecommerce, Automotive, Telecom, Banking |
| Specialties | Enterprise |
GEO / AEO philosophy
iProspect treats generative and answer-engine work as an extension of search and media, not a separate boutique purchase.
Offering
- Sells GEO and LLM optimization inside global search and performance media.
- Combines technical SEO, content, and paid search that reaches conversational AI surfaces.
- Delivers AI-search work as an expansion of multinational media relationships.
Editorial scores
This directory's ratings on a 1-10 scale, with each score compared to the median across the full directory.
| Dimension | Score | Score bar | Vs Directory Median |
|---|---|---|---|
| Technical GEO | 4 | 1 | |
| Lead generation | 5 | 1 | |
| Thought leadership | 3 | 2 | |
| Entity / knowledge graph | 3 | 1 | |
| Local / multi-location | 4 | 1 | |
| Enterprise readiness | 8 | 2 | |
| Innovation | 3 | 2 | |
| Measurement | 4 | 1 |
Service mix
This directory's estimate of how the published practice splits across work types.
Best At
- GEO inside global search and performance media
- dentsu network scale for multinational brands
- LLM optimization alongside paid and organic search
Poor Fit When
- the goal is a founder-led boutique GEO retainer under $5k/month
- you need patent-level retrieval engineering on a complex domain
- the hire is for PR-led reputation work without media buying
Clients
No named clients recorded for this profile.
Claim strength
- Named clients
- Clients in case studies
- Verified clients
Innovation
Public packaging emphasizes LLM optimization inside search experience rather than a named measurement product of its own.
Pricing vs Performance Spectrum
Practice timeline
Ownership map
dentsu-owned search network with GEO practice (TGA 2026)
dentsu-owned search network with GEO practice (TGA 2026).
Swipe left or right to see the full timeline.
Proof ladder
This section ranks the public proof behind the agency from strongest to weakest.
| Rung | Evidence for this agency |
|---|---|
| 1 - Independent Third-Party Coverage | TGA, Who Owns the GEO/AEO Agencies? The 2026 Ownership Map |
| 2 - Case Studies | None recorded |
| 3 - Named Clients | None recorded |
| 4 - Anecdotes | None recorded |
Evidence stack
This section weighs the public evidence of the agency's credibility, breaking down each piece of evidence by its category ("Type"), a description, and how strong it is ("Strength").
| Type | Description | Strength |
|---|---|---|
| Named clients | None recorded in this edition. | None recorded |
| Original research | Public dentsu search-network materials and the TGA ownership map place GEO inside performance media. A stand-alone GEO method paper was thin for this edition. | Directory note |
| Tools / product | Public packaging emphasizes LLM optimization inside search experience rather than a named measurement product of its own. | As published |
| Third-party writeups | TGA, Who Owns the GEO/AEO Agencies? The 2026 Ownership Map | Third party |