Directive

• Runs B2B SEO and GEO inside DiscoverabilityOS next to paid media and RevOps.
• Uses Stratos, the internal AI platform, to keep paid, organic, and AI-search on one pipeline scoreboard.
• Builds full-funnel roadmaps where citation and Overview work are judged on pipeline contribution.

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This directory's estimate of how the published practice splits across work types.

• GEO inside a paid and pipeline program
• B2B performance marketing with DiscoverabilityOS
• SEO and GEO next to RevOps

• the goal is a GEO-only boutique retainer
• the hire is for a local home-services firm
• your firm needs AEC-exclusive construction GEO

No named clients recorded for this profile.

Directive’s key innovation is the commercial wrapper: GEO inside DiscoverabilityOS, with Stratos tying paid, organic, and AI-search to one B2B pipeline system. The originality is that operating shape, not frontier retrieval research.

• “We wanted GEO inside a full-funnel shop, not a boutique consultancy. Pipeline contribution was the KPI from week one.”

• “Stratos put paid, organic, and AI-search on one scoreboard. Our RevOps lead finally stopped asking which channel owned the opportunity.”

• “DiscoverabilityOS made AI Overview work feel like another demand channel. The weekly readout looked like a performance agency, not a content studio.”

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