Graphite
This research-led SEO and AEO firm works with SaaS and tech companies, and has published named LLM case studies including Webflow.
Facts
| Headquarters | United States |
|---|---|
| Founded | Not listed |
| Stance | SEO practice with GEO |
| Typical buyer | Product-led SaaS and tech brands |
| Delivery | Full-service growth retainer for tech companies |
| Website | graphite.io |
| Verticals | B2B SaaS, Education, Legal Tech, Supply Chain, Travel |
| Specialties | B2B SaaS, AEO Measurement / Tooling, Content & Thought Leadership, Technical GEO |
Editorial scores
This directory's ratings on a 1-10 scale.
| Dimension | Score | 1–10 |
|---|---|---|
| Technical GEO | 7 | |
| Lead generation | 6 | |
| Thought leadership | 7 | |
| Entity / knowledge graph | 6 | |
| Local / multi-location | 2 | |
| Enterprise readiness | 7 | |
| Innovation | 7 | |
| Measurement | 8 |
Evidence stack
This section weighs the public evidence of the agency's credibility, breaking down each piece of evidence by its category ("Type"), a description, and how strong it is ("Strength").
| Type | Description | Strength |
|---|---|---|
| Named case studies | None recorded in this edition. | None recorded |
| Claimed clients | Webflow; Fourthwall; BetterUp; MasterClass | Claimed |
| Claimed case material | Webflow; Fourthwall; BetterUp | Claimed |
| Original research | Named LLM case cards (Webflow and others, agency-published). Public SEO-is-AEO thesis. | Directory note |
| Tools / product | LLM share-of-voice tracking inside programs; not a stand-alone product SKU in this edition. | As published |
| Third-party writeups | VOCTOS, 8 Best GEO Agencies for B2B SaaS in 2026; Clutch, Top 15 GEO Companies: Global Spring 2026 | Third party |
Service mix
This directory's estimate of how the published practice splits across work types. It is not a mix the agency disclosed.
Proof ladder
This section ranks the public proof behind the agency from strongest to weakest. Each rung is a different standard of proof. Independent Third-Party Coverage is a writeup by someone else. Named Case Studies are published case studies with a client named. Claimed Clients are names the agency lists as clients. Anecdotes are quotes. The right column lists the evidence we found for this agency at each rung.
| Rung | Evidence for this agency |
|---|---|
| 1 - Independent Third-Party Coverage | VOCTOS, 8 Best GEO Agencies for B2B SaaS in 2026 ◆ Clutch, Top 15 GEO Companies: Global Spring 2026 |
| 2 - Named Case Studies | None recorded |
| 3 - Claimed Clients | Webflow ◆ Fourthwall ◆ BetterUp ◆ MasterClass |
| 4 - Anecdotes | None recorded |
Score vs specialty median
Compared with the median of 22 agencies tagged B2B SaaS in this directory. This directory’s scores, not marketplace ratings.
This agencySpecialty median
Offering
- Research-driven SEO and AEO treated as one discipline on two surfaces.
- Comparison, use-case, and feature page systems for product companies.
- LLM share-of-voice tracking alongside classic organic programs.
GEO / AEO philosophy
Most SEO work already supports AEO; the extra surface is citations and conversational long tail.
A small set of high-leverage tactics is preferred over exhaustive audits.
Best At
- SEO and AEO as one program for SaaS and tech teams
- comparison, use-case, and feature pages as citation surfaces
- LLM share-of-voice tracking inside organic programs
Poor Fit When
- the buyer is a local trade or home-services firm
- the brief is AEC contractor shortlists
- the work is catalog merchandising
Clients
| Name | Status |
|---|---|
| Webflow | Claimed |
| Fourthwall | Claimed |
| BetterUp | Claimed |
| MasterClass | Claimed |
WebflowClaimed
Homepage case card: Webflow 2x’d sign-ups from LLMs; 94% share-of-voice growth from LLMs. Agency-published.
FourthwallClaimed
Homepage case card: increased search revenue by 936% in 9 months. Agency-published.
BetterUpClaimed
Homepage case card: monthly organic traffic from 74K to 3.8M. Agency-published.
Innovation
Named LLM case studies (including Webflow sign-ups from LLMs) are unusually concrete. Method is research-ops rather than patent IR.
Commercial motion
Sells SEO+AEO for companies whose buyers live on comparison and use-case pages.
Practice timeline
Founded versus first sourced GEO/AEO work versus current motion. Dates that are not sourced are omitted; they are not invented.
- 2026
Current motion
Public site brands Graphite as a research-driven growth agency with SEO and AEO practices. A founding year was not independently confirmed for this edition.